This article was originally published on Catersource.
By now, you have surely encountered your fair share of concern surrounding the state of event planning amidst the COVID-19 pandemic. Clients don’t want to cancel, but are understandably wary about postponing their events while the forecast for the rest of 2020 is still quite tentative. Of course, we all want to be producing events by the end of summer, but that’s not our choice — we must roll with the punches and adapt our businesses accordingly.
Part of this adjustment requires event professionals to get in the heads of their clients to help them navigate the decision to postpone. This is particularly important for engaged couples, as planning a wedding is already an emotional endeavor. Throw in a global pandemic and you’ve got yourself a ticking time-bomb on your hands. So, you need to understand how they’re feeling in order to defuse that bomb and guide them through the process with tact and grace.